With over seven years of hands-on experience in the field of loyalty marketing, I’ve been dedicated to cultivating customer relationships that drive brand success. My career spans roles in both technology and retail, collaborating with industry leaders such as Microsoft, AT&T, and Cricket Wireless. Additionally, I’ve had the unique privilege of working with sports sponsorship and marketing agencies, collaborating with prestigious organizations like USOC, MLB, NFL, and the NHL.
In my current role as the Membership and Loyalty Manager at Wild Fork, I have the distinct opportunity to lead the development and execution of our loyalty marketing strategies, enhancing our engagement with customers. I pride myself on aligning these strategies with our business goals and ensuring the introduction of features and benefits that are not only relevant to our customer base but also financially sound. My skill set includes expertise in multi-channel marketing, content management, data analysis, problem-solving, and effective communication.
I’m passionate about delivering exceptional customer experiences and staying at the forefront of loyalty marketing best practices and industry trends. My adaptability allows me to navigate complex challenges, drive inclusivity, and understand the intricacies of different cultures. I’m excited to share my insights and experiences with fellow loyalty marketing professionals, contributing to our collective journey of building stronger customer relationships and driving brand loyalty.