Technical innovation meets customer devotion at Loyalty Summit CXM, your gateway to a new era of Intelligent Loyalty. A summit in the classic sense, Loyalty Summit CXM offers two days of exciting keynotes, immersive panel discussions, and deep-dive workshops in which our roster of retail loyalty executives explores cutting-edge strategies and visionary insights from across Europe. Reserve your spot today and join the ranks of the Loyalty Intelligentsia!


This year’s Summit theme of the Loyalty Renaissance is expressed in our five conference tracks:

Track 1. Data Dynamics: Unlocking Intelligent Customer Insights
into the core of intelligent loyalty as we unravel the power of data to help you understand your best customers.

Track 2. Tech Trends: Unlocking Intelligent Technology Applications
on a journey through the latest technological frontiers shaping the future of retail customer loyalty.

Track 3. Cultural Connections: Unlocking the Intelligence of Diverse Markets
the nuances of building loyalty in diverse European markets that resonate across cultures.

Track 4. Beautiful Basics: Unlocking the Intelligence Behind Loyalty Fundamentals
your team with a comprehensive exploration of the nuts-and-bolts fundamentals of successful loyalty programs.

Track 5. Unbreakable Bonds: Unlocking the Intelligence behind Loyalty Partnerships
the power of your loyalty strategy with insights into the powerful partnerships fueling today’s retail loyalty initiatives.

Join us at Loyalty Summit CXM in Copenhagen for two days of senior-level discussions and networking. We’ll be announcing our full agenda and roster of retail loyalty experts in the coming days. Until then, please explore the agenda of Loyalty Summit CXM Americas from November. We’ll see you in Copenhagen!

Announcing our Loyalty Summit CXM Co-Chairs

We’re very pleased to announce our Loyalty Summit CXM Europe Co-chairs: Charlie Hills from Mando Connect and Iain Pringle from New World Loyalty. Charlie and Iain bring a wealth of retail marketing and loyalty experience to their roles as co-chairs, and we’re excited to work with them on this year’s Summit agenda. Click on their images below to read their biographies.

Loyalty Summit CXM is where loyalty leaders across the world meet to network and discuss technology solutions, issues, and opportunities facing retailers.

Knowledge Center

The latest thought leadership from Loyalty Summit CXM and our partners.

The Art of Loyalty Marketing Flow

What can the travel and retail industries can learn from each other? A lot By Rick Ferguson Artists, athletes, and software engineers all describe the state of “flow” they enter while performing: That nearly meditative state in which all extraneous distraction is shut out. For the solitary performer, flow is essential to producing a work […]

Walking the Loyalty Tightrope

How do you reimagine your loyalty strategy without breaking the bank? By shifting the paradigm. By Rick Ferguson We’re all familiar with the business concept of the strategic “pivot.” When your current strategy is failing to the extent that it becomes an existential threat to your business, then survival dictates that you pivot—often rapidly and […]

You Say You Want a Revolution

How the Beatles can help you reimagine customer loyalty By Rick Ferguson I’ve been a Beatlemaniac since I was ten years old. Outside of Disney show tunes, the Beatles were the first music I ever listened to and loved. Today, that love persists unabated. I have “Yellow Submarine” themed artwork hanging on my wall. I […]