07:30 | Registration, breakfast, and networking
08:30 | Welcome remarks and presentations by our sponsors
David Feldman, Loyalty Summit Chair
09:00 | NextGen Loyalty – What we have learned and how Loyalty is evolving
Where does the loyalty industry stand today; where were we heading pre-2020; and what direction are programs heading now?
Moderated by Harald Deprosse, Partner – Envolved & Former Managing Director – Miles & More
- May Haukedahl Wilson, VP Loyalty & Partnerships – Norwegian
- Katie Cox, Senior Director Loyalty, Europe – Marriott International
- Ben Lipsey, Deputy SVP Customer Loyalty, Flying Blue – Air France-KLM
- Isabelle Birem, Senior VP Loyalty – Accor
- Heather Laverne, Vice President, Loyalty & Enterprise Marketing for Europe, Middle East & Africa – Hilton
10:10 | Fireside chat – The New Strategy Toolkit for Loyalty Success
Moderated by David Feldman, Loyalty Summit Chair
- Marcus Puffer, Vice President Global Loyalty Strategy – IBS Software
10:35 | Coffee & Tea break
11:10 | Big Data and AI in Loyalty Marketing
Learn how to streamline and personalize communications and offers based on real-time data insights across all marketing channels.
Moderated by Thorsten Spickenreuther, Loyalty Subject Matter Expert – McKinsey & Company
- Piotr Kozlowski, Vice President Consulting, Loyalty Solutions – Comarch
- Ed Brocklebank, Senior Solution Consultant – Bloomreach
12:00 | Lunch and networking
13:30 | Bundles of Benefits
How to creatively monetize the less-frequent customer
Moderated by David Glantz, Head of Presales & Marketing – Loyalty Partner Solutions
- James Curry, Head of Product & Member Engagement, Loyalty – Emirates
- Peter Gerstle, Head of Travel Products, Collinson
14:30 | Afternoon Tea break
Enjoy a refreshment break.
15:00 | Beyond the Traditional Partner
Exploring ways to partner beyond other airlines, hotels, and car rental companies. Travel providers need to get creative, expanding their marketing boundaries in order to survive in today’s loyalty world.
Moderated by Andreas Koch, Former Executive – Lufthansa Miles & More
- Kristin Møllerplass, Executive Advisor, Loyalty and Engagement – NoA Connect
- Ruth Finnis, VP Loyalty & Partnerships, Northern Europe – Accor
- Giuseppe Cuscunà, Directory Loyalty – Partnerships, Promotions & Rewards – Radisson Hotels
- Lindsay Heffey, Loyalty Manager Promotions, Partnerships & Rewards – Radisson Hotels
- Louise Marples, Vice President of EMEA & APAC Region – Points
- Paul Lacey, SVP & Regional General Manager Middle East & UK – Kognitiv Corporation
16:00 | Fireside chat – How SIXT Excites Customers and Turns them into Fans
Moderated by David Feldman, Loyalty Summit Chair
- James Adams, Chief Commercial Officer – SIXT
16:20 | Capture the Competition
Fighting for customers is fierce. Whether it’s the latest promotion, innovation, product or service, everyday customers are looking to try out something new, even after years of dedicated loyalty to their favorite brand.
Find out the ways you can capture new members to become loyal to you instead of your competitors.
Moderated by Iain Pringle, Managing Partner – New World Loyalty
- Rob Burgess, Editor – Head for Points
- Oliver Ross, Customer Experience & Loyalty strategist; formerly Network Rail, Flybe, IAG. Soon to join Hilton as Interim Director; Loyalty & Partnerships EMEA
- James Adams, Chief Commercial Officer – SIXT
- Pete Howroyd, CEO – Swapi
17:15 | Closing remarks
Host: David Feldman, Loyalty Summit Chair
18:00 | Loyalty Leaders Party
19:30 | Event Concludes
Speakers
![David Feldman](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/david-feldman.jpg)
David Feldman
Partner – Loyalty Summit Chair, Airline & Hotel Loyalty Expert
![Harald Deprosse](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/harald-deprosse-new.jpeg)
Harald Deprosse
Partner – Envolved & Former Managing Director – Miles & More
![May Haukedahl Wilson](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/may-haukedahl-wilson.jpeg)
May Haukedahl Wilson
VP Loyalty & Partnerships – Norwegian
![Katie Cox](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/katie-cox.jpeg)
Katie Cox
Senior Director Loyalty, Europe – Marriott International
![Heather Laverne](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/heather-laverne.jpeg)
Heather Laverne
Vice President, Loyalty & Enterprise Marketing for Europe, Middle East & Africa – Hilton
![Ben Lipsey](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/ben-lipsey.jpeg)
Ben Lipsey
Deputy SVP Customer Loyalty, Flying Blue – Air France-KLM
![Isabelle Birem](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/isabelle-birem.jpeg)
Isabelle Birem
Senior VP Loyalty – Accor
![Louise Marples](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/louise-marples.jpeg)
Louise Marples
Vice President EMEA & APAC, Points International
![Thorsten Spickenreuther](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/thorsten-spickenreuther.jpeg)
Thorsten Spickenreuther
Loyalty Subject Matter Expert – McKinsey & Company
![James Curry](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/james-curry.jpeg)
James Curry
Head of Product & Member Engagement, Loyalty – Emirates
![Kristin Møllerplass](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/kristin-mollerplass-new.jpeg)
Kristin Møllerplass
Executive Advisor, Loyalty and Engagement
![Ruth Finnis](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/ruth-finnis.jpeg)
Ruth Finnis
VP Loyalty & Partnerships, Northern Europe – Accor
![Giuseppe Cuscunà](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/giuseppe-cuscuna.jpeg)
Giuseppe Cuscunà
Director Loyalty – Partnerships, Promotions & Rewards – Radisson Hotel Group
![Paul Lacey](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/paul-lacey-new.jpeg)
Paul Lacey
SVP, Regional General Manager Middle East & UK, Kognitiv
![Iain Pringle](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/iain-pringle.jpg)
Iain Pringle
Managing Partner – New World Loyalty
![James Adams](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/james-adams.jpeg)
James Adams
Chief Commercial Officer, SIXT
![Peter Gerstle](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/peter-gerstle.jpeg)
Peter Gerstle
Head of Travel Products, Collinson
![Marcus Puffer](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/marcus-puffer.jpeg)
Marcus Puffer
VP Global Loyalty Strategy – IBS Software Services
![Andreas Koch](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/andreas-koch.jpeg)
Andreas Koch
Former Executive, Lufthansa Miles & More
![Rob Burgess](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/rob-burgess.jpeg)
Rob Burgess
Editor – Headforpoints.com
![Len Covello](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/len-covello.jpg)
Len Covello
Chief Technology Officer, Engage
![Ed Brocklebank](https://loyaltysummitcxm.com/wp-content/uploads/profile-photos/ed-brocklebank.jpeg)
Ed Brocklebank
Senior Solution Consultant – Bloomreach
Our Sponsors
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