I am a customer-first marketing strategist with experience in helping companies maximize customer lifetime value by increasing customer loyalty, improving the customer experience and brand engagement. Have a history of developing and directing best-in-class credit card and multi-tender loyalty programs, defining program roadmaps and developing communications strategies. I am a proactive and strategic leader who translates complex data into actionable tactics which deliver measurable results. I enjoy rallying the broader team as a fun & energetic leader to deliver results: both quick wins and long-term growth.