Mike Ridgewell has held leadership positions in Direct-to-Consumer (D2C) and Digital Marketing globally for over 30 years, including senior leadership roles developing and running loyalty programs at The Walt Disney Company and NBCUniversal/Fandango.
Mike now runs Denmark Street Marketing, developing direct-to-consumer, loyalty, and retention strategies for both startups and Fortune 500 companies. He is a D2C advisor for the New Zealand Trade and Enterprise Board and is spearheading UK growth agency InDigital.marketing’s North American expansion. He also partners with platforms 3-tier logic and Spika.com on their client’s loyalty needs.